3rd Sem Diploma Digital Marketing | JB Patel | 2027 Edition | Atul Prakashan

Master the modern digital growth channels, web analytics, and search engine optimization techniques essential for IT engineers! 💻🚀 Authored by renowned technical educator J. B. Patel and published by Gujarat’s leading engineering publisher Atul Prakashan, 3rd Sem Diploma Digital Marketing (2027 Edition) is written strictly in accordance with the latest Gujarat Technological University (GTU) curriculum for Information Technology and Computer Engineering diploma students. 📈

✨ Key Features & Highlights:

• Strictly GTU Diploma Syllabus Aligned: Unit-wise coverage engineered specifically for the 3rd-semester diploma examination, tutorial assignments, and practical lab curricula. 🎓

• Search Engine Optimization (SEO): In-depth fundamentals of On-Page SEO (meta tags, keyword research, schema markup, URL structuring) and Off-Page SEO (backlinks, domain authority), alongside technical crawling and indexing concepts. 🔍

• Search Engine Marketing (SEM) & Pay-Per-Click (PPC): Campaign planning, Google Ads architecture, keyword match types, quality score optimization, bidding strategies, and ad copy structuring. 💰

• Social Media Marketing (SMM): Organic vs. paid marketing mechanisms across Meta (Facebook & Instagram), LinkedIn, X (Twitter), and YouTube, including audience targeting and engagement metrics. 📱

• Content & Email Marketing: Inbound content strategy, lifecycle email workflows, lead generation funnels, automated drip campaigns, and open/click-through rate optimization. 📧

• Web & Digital Analytics: Traffic tracking with Google Analytics (GA4), heatmaps, conversion rate optimization (CRO), user journey tracking, and ROI calculations. 📊

• Affiliate & Influencer Marketing: Understanding affiliate networks, commission models (CPA, CPC, CPL), and performance tracking technologies. 🤝

• Exam-Oriented Questions & Practical Exercises: Includes past GTU examination questions, step-by-step digital tool tutorials, and chapter-end review summaries. ✍️

🌟 Excel in Your GTU 3rd Sem IT Exams! Surat me books bole to lucky book store! 📚✨ Develop industry-grade digital marketing skills for semester examinations, internships, and startup ventures. Secure your copy online today at eluckybookstore.com or pick it up directly from our retail store in Surat, Gujarat!